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27th annual Cattlemen’s College to preface NCBA Trade Show and Convention

Published on 13 January 2020
NCBA Trade show and Convention

Cattle producers who attend the NCBA Trade Show and Convention in San Antonio, Texas, this year have the opportunity to learn from the best and brightest the cattle industry has to offer during the 27th annual Cattlemen’s College.

This is a separate event from the industry convention and launches Feb. 4, and ends the afternoon of Feb. 5 in time for the kickoff for the industry convention and trade show.

Because some are concurrent and all are packed with information, Cattlemen’s College sessions will be recorded and available for viewing by attendees a few weeks after the event. Visit www.ncba.org following Cattlemen’s College for session details.  end mark

—From NCBA press release

Cattlemen’s College Schedule

Tuesday, Feb. 4

3:00 p.m. – Kickoff and welcome
3:15 p.m.- 4:15 p.m. – Classroom sessions

  • Building and protecting your business: Seeing, studying and seizing opportunity for expansion

  • Here’s the beef – Beef demand: It’s way more complex than you think

  • Practical nutrition management: Supplementing forages on a budget

4:30 p.m. - 5:30 p.m. – Classroom sessions

  • Building and protecting your business – Estate and succession planning: Key concepts for a successful transition

  • Here’s the beef – Keeping beef on the plate

  • Practical nutrition management: nutrition myths busted

Demonstration Arena – Live demo: Taking the mystery out of IVF

Through a live-animal demonstration, get a firsthand look at in vitro fertilization (IVF) technology. Watch a repro specialist use ultrasound-assisted technology to collect eggs without use of hormones. Gain insights on the entire process through fertilization, embryo development and implantation. Learn how IVF helps achieve faster genetic progress for both seedstock breeders and commercial producers. Get your questions answered and get practical tips to achieve best results from IVF.

Wednesday, Feb. 5

7 a.m. - 8 a.m. – General session: Sustainable beef: Beyond what’s possible.
8:45 a.m. - 9:45 a.m. – Classroom sessions

  • Tech tools to drive efficiency and profit

  • The ultimate value of breeding soundness evaluations

  • When and how to intervene when our prevention strategies are not perfect

  • Precision breeding and you don’t need a GPS

  • Consumer expectations and the evolving science of animal welfare

  • Intentional forage management and grazing

10 a.m. - 11 a.m. – Classroom sessions

  • Seeing, studying and seizing opportunity for expansion (Repeat)

  • Semen quality, quantity and getting cows bred

  • Making antibiotics work for you in the modern era

  • Cool genes for hot cattle

  • Here’s the beef – Beef demand: It’s way more complex than you think (Repeat)

  • Supplementing forages on a budget (Repeat)

11:15 a.m. - 12:15 p.m. – Classroom sessions

  • Estate and succession planning: key concepts for a successful transition (Repeat)

  • Understanding sexed semen and sire influence on the embryo

  • Capturing maximum value from your VCPR

  • How much do genetics and management matter?

  • Here’s the beef – Keeping beef on the plate (Repeat)

  • Nutrition myths busted (Repeat)

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