Current Progressive Cattle digital edition

Certified Angus Beef headed into frozen food aisles

Published on 28 February 2011

The Certified Angus Beef ® brand is expanding its reach to frozen foods with bold meal solutions from John Soules Foods Inc., Tyler, Texas. The carne asada, flame-broiled steak strips and thinly sliced beef steaks start with the brand’s premium quality for a new level of flavor in convenient meal solutions. The steak strips and carne asada are the only flame-broiled solid muscle beef items in the market.

“Consumers seek the best possible quality beef that can be prepared in minutes,” said Mark Soules, co-CEO of John Soules Foods. “These Certified Angus Beef ® products are the best in the category. They are cooked on real flame broilers, not steam cookers, giving consumers a flavorful alternative to chicken.”

These fully cooked beef products make meals easy, for example in stir-fry, salads, Asian nachos, rice dishes, quesadillas, fajitas and more. The re-sealable packages with cooking instructions and meal solutions add to the value and convenience for consumers. They’ll also appreciate the products are gluten free and MSG free.

The brand’s marbling quality and texture make these products extremely flavorful with a tender bite. Beef must meet 10 high standards to earn the Certified Angus Beef ® brand name, including Modest or higher marbling. These standards ensure it’s a cut above USDA Prime, Choice and Select.

“These restaurant-quality products meet consumers’ needs for convenience and bold flavor profiles,” says Brett Erickson, the brand’s director of value-added products. “The Certified Angus Beef ® brand’s fine quality adds a burst of true beef flavor to every meal.” end_mark